/* =====================================================================
   LE LAB · feuille de style commune des pages de contenu
   Design system clair (papier crème, cartes blanches, accents jaune/ambre)
   ===================================================================== */
@font-face{font-family:'Bebas Neue';font-style:normal;font-weight:400;font-display:swap;src:url('fonts/bebas-400.woff2') format('woff2');}
@font-face{font-family:'Inter';font-style:normal;font-weight:400;font-display:swap;src:url('fonts/inter-400.woff2') format('woff2');}
@font-face{font-family:'Inter';font-style:normal;font-weight:500;font-display:swap;src:url('fonts/inter-500.woff2') format('woff2');}
@font-face{font-family:'Inter';font-style:normal;font-weight:600;font-display:swap;src:url('fonts/inter-600.woff2') format('woff2');}
@font-face{font-family:'Inter';font-style:normal;font-weight:700;font-display:swap;src:url('fonts/inter-700.woff2') format('woff2');}

:root{
  --papier:#faf8f2; --carte:#ffffff; --bord:#ece7db;
  --encre:#171512; --doux:#6f6a60;
  --jaune:#FFC600; --ambre:#a37f00;
  --vert:#25623b;
  --ombre:0 14px 40px rgba(70,58,20,.09), 0 2px 8px rgba(70,58,20,.05);
  --ombre-sm:0 6px 18px rgba(70,58,20,.07);
  --display:"Bebas Neue","Arial Narrow",Impact,sans-serif;
  --body:"Inter",-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,sans-serif;
  --radius:22px;
}
*{margin:0;padding:0;box-sizing:border-box;}
html{scroll-behavior:smooth;}
html,body{overflow-x:hidden;}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto;}*{animation:none!important;transition:none!important;}}
body{
  background:radial-gradient(1200px 620px at 72% -12%, #fffdf4 0%, var(--papier) 55%);
  background-attachment:fixed;
  color:var(--encre); font-family:var(--body); line-height:1.62;
  -webkit-font-smoothing:antialiased;
}
img{max-width:100%;height:auto;display:block;}
a{color:var(--ambre);}
.wrap{width:min(1080px,100% - 2.6rem);margin-inline:auto;}
.narrow{width:min(820px,100% - 2.6rem);margin-inline:auto;}

/* ---------- En-tête ---------- */
.site-header{position:sticky;top:0;z-index:50;background:rgba(250,248,242,.86);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);border-bottom:1px solid var(--bord);}
.site-header .inner{width:min(1080px,100% - 2.6rem);margin-inline:auto;display:flex;align-items:center;justify-content:space-between;min-height:64px;gap:1rem;}
.brand{font-family:var(--display);font-size:1.7rem;letter-spacing:.06em;color:var(--encre);text-decoration:none;display:inline-flex;align-items:center;gap:.5rem;}
.brand strong{font-weight:400;}
.brand .sines{font-family:var(--body);font-size:.62rem;font-weight:700;letter-spacing:.09em;background:var(--jaune);color:#171512;border-radius:999px;padding:.18rem .55rem;}
/* Pastille PRO de l'identité LE LAB (nav, titres, boutons) */
.pro-pill{display:inline-block;font-family:var(--body);font-size:.58rem;font-weight:800;letter-spacing:.04em;line-height:1;background:var(--jaune);color:#191919;border-radius:999px;padding:.16rem .42rem;margin-left:.3rem;vertical-align:middle;text-transform:none;}
.hnav .pro-pill{font-size:.52rem;padding:.13rem .36rem;margin-left:.26rem;}
.hnav{display:flex;align-items:center;gap:.3rem;flex-wrap:wrap;}
.hnav a{color:var(--doux);text-decoration:none;font-size:.78rem;font-weight:600;letter-spacing:.05em;text-transform:uppercase;padding:.5rem .7rem;border-radius:9px;transition:color .18s,background .18s;}
.hnav a:hover{color:var(--ambre);background:#fff7db;}
.hnav a.plain[aria-current="page"]{color:var(--ambre);background:#fff7db;}
.hnav a.cta{background:var(--jaune);color:#171512;}
.hnav a.cta:hover{background:#ffd233;color:#171512;}
@media (max-width:640px){
  .brand{font-size:1.45rem;}
  .hnav a{padding:.42rem .5rem;font-size:.7rem;}
  .hnav a.plain{display:none;}
}

/* ---------- Hero ---------- */
.hero{padding:clamp(2.6rem,6vw,4.6rem) 0 clamp(1.6rem,4vw,2.6rem);}
.kicker{display:inline-flex;align-items:center;gap:.45rem;font-size:.72rem;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--ambre);background:#fff8e0;border:1.5px solid #ffe9a3;border-radius:999px;padding:.34rem .8rem;}
.kicker svg{width:14px;height:14px;stroke:var(--ambre);fill:none;stroke-width:2;stroke-linecap:round;stroke-linejoin:round;}
h1{font-family:var(--display);font-weight:400;font-size:clamp(2.5rem,6.4vw,4.1rem);letter-spacing:.02em;line-height:1.02;margin-top:1rem;}
h1 em{font-style:normal;color:var(--ambre);}
.hero .lead{color:var(--doux);font-size:clamp(1rem,2.2vw,1.18rem);max-width:60ch;margin-top:1rem;}
.hero-actions{display:flex;flex-wrap:wrap;gap:.8rem;margin-top:1.7rem;}

/* ---------- Boutons ---------- */
.btn{border:none;cursor:pointer;font-family:var(--body);font-weight:700;font-size:.94rem;letter-spacing:.02em;border-radius:999px;padding:.95rem 1.7rem;transition:transform .15s,background .15s;text-decoration:none;display:inline-flex;align-items:center;justify-content:center;gap:.55rem;}
.btn svg{width:18px;height:18px;fill:none;stroke-width:2.1;stroke-linecap:round;stroke-linejoin:round;}
.btn-or{background:var(--jaune);color:#171512;box-shadow:0 8px 22px rgba(255,198,0,.32);}
.btn-or svg{stroke:#171512;}
.btn-or:hover{transform:translateY(-2px);background:#ffd233;}
.btn-wa{background:var(--vert);color:#fff;box-shadow:0 8px 22px rgba(37,98,59,.24);}
.btn-wa svg{stroke:#fff;}
.btn-wa:hover{transform:translateY(-2px);}
.btn-ligne{background:#fff;color:var(--encre);border:1.5px solid var(--bord);}
.btn-ligne:hover{transform:translateY(-2px);border-color:#dcd4c2;}

/* ---------- Sections ---------- */
section{padding:clamp(1.6rem,4vw,2.6rem) 0;}
.sec-head{max-width:64ch;margin-bottom:clamp(1.6rem,4vw,2.4rem);}
.sec-head .over{font-size:.72rem;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--ambre);}
h2{font-family:var(--display);font-weight:400;font-size:clamp(1.9rem,4.6vw,2.9rem);letter-spacing:.02em;line-height:1.06;margin-top:.35rem;}
h2 em{font-style:normal;color:var(--ambre);}
.sec-head p{color:var(--doux);margin-top:.7rem;}
h3{font-family:var(--display);font-weight:400;font-size:1.5rem;letter-spacing:.03em;}

/* ---------- Carte générique ---------- */
.card{background:var(--carte);border:1px solid var(--bord);border-radius:var(--radius);box-shadow:var(--ombre);padding:1.5rem 1.6rem;}

/* ---------- Liste « ce que l'étude fournit » ---------- */
.livrables{display:grid;gap:1rem;grid-template-columns:repeat(auto-fit,minmax(240px,1fr));}
.livrable{background:var(--carte);border:1px solid var(--bord);border-radius:18px;box-shadow:var(--ombre-sm);padding:1.3rem 1.35rem;}
.livrable .ic{width:42px;height:42px;border-radius:12px;background:#fff8e0;display:grid;place-items:center;margin-bottom:.8rem;}
.livrable .ic svg{width:22px;height:22px;stroke:var(--ambre);fill:none;stroke-width:1.9;stroke-linecap:round;stroke-linejoin:round;}
.livrable b{display:block;font-size:1rem;font-weight:700;margin-bottom:.25rem;}
.livrable p{color:var(--doux);font-size:.9rem;}

/* ---------- Mini manuel : étapes ---------- */
.etape{display:grid;grid-template-columns:1fr;gap:1.2rem;background:var(--carte);border:1px solid var(--bord);border-radius:var(--radius);box-shadow:var(--ombre-sm);padding:1.5rem 1.6rem;margin-bottom:1.4rem;}
@media (min-width:820px){.etape{grid-template-columns:minmax(0,420px) 1fr;align-items:center;gap:2rem;}.etape.rev{grid-template-columns:1fr minmax(0,420px);}.etape.rev .etape-shot{order:2;}}
.etape-shot{border-radius:14px;overflow:hidden;border:1px solid var(--bord);background:#111;box-shadow:0 10px 26px rgba(70,58,20,.14);}
.etape-shot img{width:100%;display:block;}
.etape-txt .num{display:inline-flex;align-items:center;justify-content:center;width:2rem;height:2rem;border-radius:50%;background:var(--jaune);color:#171512;font-weight:800;font-size:.95rem;}
.etape-txt h3{margin:.6rem 0 .4rem;font-size:1.55rem;}
.etape-txt p{color:var(--doux);font-size:.94rem;}
.etape-txt p + p{margin-top:.5rem;}

/* capture pleine largeur (résultats) */
.shot-large{border-radius:16px;overflow:hidden;border:1px solid var(--bord);background:#111;box-shadow:var(--ombre);margin:1rem 0;}
.shot-large img{width:100%;display:block;}
.shot-legende{color:var(--doux);font-size:.85rem;margin:.5rem 0 1.6rem;}

/* capture sur fond clair (blocs isolés) */
.shot-clair{border-radius:16px;overflow:hidden;border:1px solid var(--bord);background:#faf8f2;box-shadow:var(--ombre-sm);}
.shot-clair img{width:100%;display:block;}

/* ---------- Fonction pro (page mode-pro) ---------- */
.fonction{background:var(--carte);border:1px solid var(--bord);border-radius:var(--radius);box-shadow:var(--ombre-sm);padding:1.5rem 1.6rem;margin-bottom:1.4rem;display:grid;gap:1.3rem;grid-template-columns:1fr;}
@media (min-width:840px){.fonction{grid-template-columns:1fr minmax(0,460px);align-items:center;gap:2rem;}.fonction.rev{grid-template-columns:minmax(0,460px) 1fr;}.fonction.rev .fonction-shot{order:-1;}}
.fonction-shot{border-radius:14px;overflow:hidden;border:1px solid var(--bord);box-shadow:0 8px 22px rgba(70,58,20,.12);}
.fonction-shot.sombre{background:#111;}
.fonction-shot.clair{background:#faf8f2;}
.fonction-shot img{width:100%;display:block;}
.fonction h3{font-size:1.6rem;display:flex;align-items:center;gap:.6rem;flex-wrap:wrap;}
.pro-tag{font-family:var(--body);font-size:.62rem;font-weight:800;letter-spacing:.08em;background:#171512;color:#fff;border-radius:999px;padding:.2rem .5rem;}
.fonction p{color:var(--doux);font-size:.94rem;margin-top:.6rem;}

/* ---------- pastille destinataires ---------- */
.publics{display:grid;gap:.9rem;grid-template-columns:repeat(auto-fit,minmax(220px,1fr));}
.public{display:flex;gap:.8rem;align-items:flex-start;background:var(--carte);border:1px solid var(--bord);border-radius:16px;padding:1.1rem 1.2rem;box-shadow:var(--ombre-sm);}
.public svg{flex:0 0 auto;width:24px;height:24px;stroke:var(--ambre);fill:none;stroke-width:1.9;stroke-linecap:round;stroke-linejoin:round;margin-top:.15rem;}
.public b{display:block;font-size:.98rem;}
.public span{color:var(--doux);font-size:.88rem;}

/* ---------- Tableau comparatif ---------- */
.compare-scroll{overflow-x:auto;-webkit-overflow-scrolling:touch;}
.compare{width:100%;border-collapse:separate;border-spacing:0;min-width:560px;background:var(--carte);border:1px solid var(--bord);border-radius:var(--radius);overflow:hidden;box-shadow:var(--ombre);}
.compare th,.compare td{padding:.95rem 1.1rem;text-align:left;border-bottom:1px solid var(--bord);vertical-align:top;font-size:.92rem;}
.compare thead th{font-family:var(--display);font-weight:400;letter-spacing:.04em;font-size:1.35rem;background:#fbf8ee;}
.compare thead th.pro{background:linear-gradient(135deg,#fffdf4,#fff1c4);}
.compare tbody th{font-weight:600;color:var(--encre);}
.compare td.oui{color:var(--vert);font-weight:600;}
.compare td.non{color:#b0a99a;}
.compare .ic-oui{display:inline-flex;width:18px;height:18px;vertical-align:-3px;margin-right:.35rem;}
.compare .ic-oui svg{stroke:var(--vert);fill:none;stroke-width:2.4;stroke-linecap:round;stroke-linejoin:round;}
.compare tr:last-child td,.compare tr:last-child th{border-bottom:none;}
.col-pro{background:#fffdf6;}

/* offre / prix */
.offre-grid{display:grid;gap:1.2rem;grid-template-columns:1fr;margin-top:1.4rem;}
@media (min-width:760px){.offre-grid{grid-template-columns:1fr 1fr;}}
.offre{background:var(--carte);border:1px solid var(--bord);border-radius:var(--radius);box-shadow:var(--ombre-sm);padding:1.6rem 1.7rem;}
.offre.pro{background:linear-gradient(160deg,#fffdf4,#fff6d6);border-color:#ffe9a3;}
.offre .tag{font-size:.72rem;font-weight:800;letter-spacing:.1em;text-transform:uppercase;color:var(--ambre);}
.offre .prix{font-family:var(--display);font-weight:400;font-size:2.6rem;letter-spacing:.02em;line-height:1;margin:.4rem 0 .2rem;}
.offre .prix small{font-family:var(--body);font-size:.9rem;color:var(--doux);font-weight:600;}
.offre p{color:var(--doux);font-size:.92rem;margin-top:.4rem;}
.offre ul{list-style:none;margin:1rem 0 0;display:grid;gap:.5rem;}
.offre li{display:flex;gap:.55rem;align-items:flex-start;font-size:.9rem;}
.offre li svg{flex:0 0 auto;width:17px;height:17px;stroke:var(--vert);fill:none;stroke-width:2.2;stroke-linecap:round;stroke-linejoin:round;margin-top:.2rem;}

/* étapes de souscription */
.parcours{display:grid;gap:1rem;grid-template-columns:repeat(auto-fit,minmax(220px,1fr));margin-top:1.4rem;}
.parc{background:var(--carte);border:1px solid var(--bord);border-radius:18px;box-shadow:var(--ombre-sm);padding:1.3rem 1.35rem;}
.parc .num{display:inline-flex;align-items:center;justify-content:center;width:1.9rem;height:1.9rem;border-radius:50%;background:#fff8e0;color:var(--ambre);font-weight:800;font-size:.9rem;border:1.5px solid #ffe9a3;}
.parc b{display:block;margin:.6rem 0 .25rem;font-size:1rem;}
.parc p{color:var(--doux);font-size:.9rem;}

/* ---------- FAQ ---------- */
.faq{display:grid;gap:.8rem;}
.faq details{background:var(--carte);border:1px solid var(--bord);border-radius:16px;box-shadow:var(--ombre-sm);overflow:hidden;}
.faq summary{cursor:pointer;list-style:none;padding:1.1rem 1.3rem;font-weight:600;font-size:1rem;display:flex;justify-content:space-between;align-items:center;gap:1rem;}
.faq summary::-webkit-details-marker{display:none;}
.faq summary::after{content:"";flex:0 0 auto;width:12px;height:12px;border-right:2px solid var(--ambre);border-bottom:2px solid var(--ambre);transform:rotate(45deg);transition:transform .2s;margin-top:-4px;}
.faq details[open] summary::after{transform:rotate(-135deg);margin-top:2px;}
.faq .rep{padding:0 1.3rem 1.2rem;color:var(--doux);font-size:.94rem;}
.faq .rep p + p{margin-top:.6rem;}

/* ---------- bandeau CTA ---------- */
.cta-band{background:linear-gradient(135deg,#fffdf4,#fff2c6);border:1.5px solid #ffe9a3;border-radius:var(--radius);padding:clamp(1.6rem,4vw,2.4rem);text-align:center;box-shadow:var(--ombre-sm);}
.cta-band h2{margin-bottom:.5rem;}
.cta-band p{color:#6b5d2e;max-width:52ch;margin:0 auto 1.3rem;}
.cta-band .row{display:flex;gap:.8rem;justify-content:center;flex-wrap:wrap;}

/* note discrète */
.note{color:var(--doux);font-size:.86rem;}
.aconf{background:#ffe1e1;color:#8a1f1f;border-radius:5px;padding:0 .3rem;font-weight:600;}

/* ---------- Pied ---------- */
.site-foot{border-top:1px solid var(--bord);margin-top:2.4rem;background:#fbf9f3;}
.site-foot .inner{width:min(1080px,100% - 2.6rem);margin-inline:auto;padding:2.2rem 0;display:grid;gap:1.4rem;grid-template-columns:1fr;}
@media (min-width:720px){.site-foot .inner{grid-template-columns:1.4fr 1fr 1fr;}}
.site-foot .brand{font-size:1.5rem;margin-bottom:.5rem;}
.site-foot p{color:var(--doux);font-size:.88rem;}
.site-foot h4{font-size:.72rem;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--encre);margin-bottom:.7rem;}
.site-foot ul{list-style:none;display:grid;gap:.5rem;}
.site-foot a{color:var(--doux);text-decoration:none;font-size:.9rem;}
.site-foot a:hover{color:var(--ambre);}
.site-foot .contact a{color:var(--ambre);font-weight:600;}
.foot-bas{border-top:1px solid var(--bord);}
.foot-bas .inner{width:min(1080px,100% - 2.6rem);margin-inline:auto;padding:1.1rem 0;display:flex;justify-content:space-between;gap:1rem;flex-wrap:wrap;color:var(--doux);font-size:.82rem;}

/* pastille dans un bouton plein jaune/orange : inversion pour rester lisible */
.btn-or .pro-pill, .btn-main .pro-pill { background: #191919; color: #FFC600; }